First, we’ll want to learn more about the service(s) you'd like us to promote. We'll want to understand your experience, strengths, differentiators, benefits, and interests. The goal is to narrow this down to 2 sub-campaigns - which we call "segments" - that you would like us to promote. Having 2 or more sub-campaigns allows us to diversify ourselves and gives us the ability to compare one segment to the other as we move forward.
Why do you think the market would be interested in? What problems do you help solve?In what areas do you have the most experience? Why do your current clients keep coming back to you?What are a few things that differentiate your service and your company from competitors?