We pride ourselves on our unique experience in the high consideration B2B professional services space. Understanding the buying cycles, processes, traditions, and mindsets of purchasers of business services is critical to success. Our senior staff has decades of experience working with sales, marketing, senior management, and operations teams and knows how to best promote our clients' unique services.
Our educated and experienced staff is committed to professionalism at every customer touchpoint. Multiple safeguards are used to ensure professionalism and consistency in all of our communications with YOUR prospects. We know that we're the face of your organization to thousands of prospects, and we take that responsibility very seriously.
Partnering with BlueEmber Marketing translates into significantly improved quality and speed, with greatly decreased costs and hassle. We implement a range of processes and best practices developed and refined during actual, "real world" campaigns. Our clients quickly realize how much more effective and efficient it is for us to manage their lead generation work than to attempt it in-house. Ultimately, we provide a huge ROI for our clients and have turned our leads into millions of dollars in revenue.
While we specialize in supporting B2B sales and professional services companies, our clients' services vary widely.
For example, our clients' services have included custom market research projects, large, custom advertising campaigns, public relations support, venture capital and private equity fundraising, biotechnology outsourcing services, online platforms, ad hoc technology outsourcing, competitor acquisition, and many others.
We can introduce your firm to a wide range of titles and roles. We have experience with everyone from C-suite executives to entry-level Analysts. Human Resources, Marketing, Innovation, Product Development, Market Research & Consumer Insights, Brand Managers, Product Managers, R&D, business owners, IT Decision Makers, Procurement, Voice of the Customer, User Experience, Public Affairs, Strategy, Corporate Communications, Medical Affairs, Sales Management, Designers, Food Scientists, and even Expert Witnesses. If the roles exist, we can find and target them!
We support companies who want to introduce their services to a variety of industries and organizations. A few typical target titles in these types of firms include Owners/Presidents/Managing Directors/Partners, Panel Management, Field Services, Operations, and Divisional Research Leaders.
Since all of our prospects are hand-identified from a range of sources, we can effectively reach out to anyone you might be interested in.
How many leads we can generate for you depends on a number of things. How unique and interesting are your services? How recognizable is your firm in the industry? What types of companies and roles do you want us to pursue for you? After a discussion, we can provide you with some estimates based on our experience and can use our past clients as benchmarks...but every campaign is always completely unique.
Communication is key, especially early in a new campaign. We will hold regular "Focus Meetings" with you or the person you appoint to review progress and results, share our learnings, and discuss suggestions and improvements. Essentially this is a regular communication discussion to make sure we're all on the same page and all expectations are being met or exceeded.
In addition to these regular discussions, BlueEmber will provide you with a weekly written status report. This report will contain an array of relevant information, including:
- the leads we have generated, along with dates and times
- the companies we’re actively pursuing
- a coded and verbatim response from every prospect we've communicated with.
And, of course, we're always only a phone call or email away anytime you have a suggestion or idea!
Most of our clients stay with us for years - for as long as they continue to generate new sales from the leads we provide. And that's our goal; we want to be a close, trusted adviser and partner to our clients. But business climates can change and sometimes campaigns need to be paused or stopped. After a short start-up period, we have always offered an "Out" clause in our agreements that allows clients to cancel our lead generation campaign, for any reason or no reason, after giving us 30 days' notice. We want you to always be comfortable with our arrangement and not to feel locked into a contract that you can't alter based on your changing business needs.